J-10-02. SHAZAM YOUR HUNGER
67,9
Best of contest
CASE FILM
PRIMARY FILM
Entrant
BBDO Russia group
Advertiser
MARS
Product
CHOCOLATE
Author of idea
ALEXEY FEDOROV, SOFYA NADEZHINA, KIRILL TSYTKIN, KONSTANTIN BUSHMANOV
Head of creative
ALEXEY FEDOROV – EXECUTIVE CREATIVE DIRECTOR
Creative team
MARS Petcare Russia
Olga Kostrova – Portfolio Director, Dogs, Mars Petcare Russia
The project owner and sponsor
Olga.Kostrova@effem.com
Nailya Alieva – Senior Brand Manager PEDIGREE®, Mars Petcare Russia
The project owner and sponsor
Nailya.Alieva@effem.com
Anastasiya Savkina – Brand Manager PEDIGREE®, Mars Petcare Russia
The project owner and sponsor
Anastasiya.Savkina@effem.com
Natalia Mikhaylova – Digital Manager, Mars Petcare Russia
The project owner and sponsor
Natalia.Mikhaylova@effem.com
Maria Pogorelko – Digital Specialist, Mars Petcare Russia
The project owner and sponsor
Maria.Pogorelko@effem.com
BBDO Russia Group
Natalia Tsyganova – Managing Director
BBDO Russia Group
Responsible for communication development for Mars Petcare Russia in local market
NTsyganova@bbdo.ru
Alexey Fedorov – Executive Creative Director
BBDO Russia Group
Creative vision of the project
AFedorov@bbdo.ru
Natasha Teddy – Creative Group Head
BBDO Russia Group
Author of the project, creative supervision and project copywriting
NSytnik@bbdo.ru
Natalia Pavlova – Senior Art Director
BBDO Russia Group
Author of the project, creative supervision and project art direction
NPavlova@bbdo.ru
Alyona Ivanova – Digital Creator
BBDO Russia Group
Online assets creative and copywriting
AIvanova@bbdo.ru
Anna Kuzicheva – Digital Art Director
BBDO Russia Group
Online assets creative and art direction
AKuzicheva@bbdo.ru
Polina Pukhlikova – Junior Copywriter
BBDO Russia Group
Online supporting materials creative and copywriting
PPukhlikova@bbdo.ru
Ulia Petrova – Senior Producer
BBDO Russia Group
Responsible for video production for the project
UPetrova@bbdo.ru
Dmitry Rubezhov – Music Producer
BBDO Russia Group
Responsible for music production for the documentary
DRubezhov@bbdo.ru
Elizaveta Grigorieva – Assistant Producer
BBDO Russia Group
Production assistance and case production supervision
EGrigorieva@bbdo.ru
Yuriy Marin – Senior Digital Producer
BBDO Russia Group
Consultant on digital production
YMarin@bbdo.ru
Denis Zavgorodniy – TV Studio Manager
BBDO Russia Group
Documentary animation production
DZavgorodniy@bbdo.ru
Alexandra Sagalovich – Digital Excellence Director
BBDO Russia Group
Digital strategy development and supervision
ASagalovich@bbdo.ru
Evgeniya Lukonina – Digital Analyst
BBDO Russia Group
Analytics of the project
JLukonina@bbdo.ru
Anastasiya Dubrovskaya – Client Services Director
BBDO Russia Group
Responsible for building PEDIGREE® Feed the Good platform in local market
ADubrovskaya@bbdo.ru
Katrin Auashria – Account Director
BBDO Russia Group
Account management and project supervision
KAuashria@bbdo.ru
Julia Borisova – Account Manager
BBDO Russia Group
Communication with Client, online course management
JBorisova@bbdo.ru
ASAP Production
Kirill Kulagin – Director
Director of the documentary and video lessons for the online course
Kulaginkb@gmail.com
Asya Kotelnikova – General Producer
Supervision of all production processes
asia.kotelnikova@asapproduction.tv
Max Kuzmin – Creative Producer
Coordination of the programme for offline and online courses development
max@utopiapictures.ru
Oleg Karpachev – Music Composer
Author of the music for the documentary
tallboyband@yandex.ru
PR & SM Agency Mint (BBDO Russia Group)
Sergey Vereykin – Chief Executive Officer
Responsible for publicity of the project
SVereykin@mint.bbdo.ru
Maria Kirienko – Senior Project Manager
The author of the PR support plan of the project, communication with mass media
MKirienko@bbdo.ru
Anna Petukhova – Social Media Manager
Communication with social media
APetukhova@mint.bbdo.ru
Olga Kostrova – Portfolio Director, Dogs, Mars Petcare Russia
The project owner and sponsor
Olga.Kostrova@effem.com
Nailya Alieva – Senior Brand Manager PEDIGREE®, Mars Petcare Russia
The project owner and sponsor
Nailya.Alieva@effem.com
Anastasiya Savkina – Brand Manager PEDIGREE®, Mars Petcare Russia
The project owner and sponsor
Anastasiya.Savkina@effem.com
Natalia Mikhaylova – Digital Manager, Mars Petcare Russia
The project owner and sponsor
Natalia.Mikhaylova@effem.com
Maria Pogorelko – Digital Specialist, Mars Petcare Russia
The project owner and sponsor
Maria.Pogorelko@effem.com
BBDO Russia Group
Natalia Tsyganova – Managing Director
BBDO Russia Group
Responsible for communication development for Mars Petcare Russia in local market
NTsyganova@bbdo.ru
Alexey Fedorov – Executive Creative Director
BBDO Russia Group
Creative vision of the project
AFedorov@bbdo.ru
Natasha Teddy – Creative Group Head
BBDO Russia Group
Author of the project, creative supervision and project copywriting
NSytnik@bbdo.ru
Natalia Pavlova – Senior Art Director
BBDO Russia Group
Author of the project, creative supervision and project art direction
NPavlova@bbdo.ru
Alyona Ivanova – Digital Creator
BBDO Russia Group
Online assets creative and copywriting
AIvanova@bbdo.ru
Anna Kuzicheva – Digital Art Director
BBDO Russia Group
Online assets creative and art direction
AKuzicheva@bbdo.ru
Polina Pukhlikova – Junior Copywriter
BBDO Russia Group
Online supporting materials creative and copywriting
PPukhlikova@bbdo.ru
Ulia Petrova – Senior Producer
BBDO Russia Group
Responsible for video production for the project
UPetrova@bbdo.ru
Dmitry Rubezhov – Music Producer
BBDO Russia Group
Responsible for music production for the documentary
DRubezhov@bbdo.ru
Elizaveta Grigorieva – Assistant Producer
BBDO Russia Group
Production assistance and case production supervision
EGrigorieva@bbdo.ru
Yuriy Marin – Senior Digital Producer
BBDO Russia Group
Consultant on digital production
YMarin@bbdo.ru
Denis Zavgorodniy – TV Studio Manager
BBDO Russia Group
Documentary animation production
DZavgorodniy@bbdo.ru
Alexandra Sagalovich – Digital Excellence Director
BBDO Russia Group
Digital strategy development and supervision
ASagalovich@bbdo.ru
Evgeniya Lukonina – Digital Analyst
BBDO Russia Group
Analytics of the project
JLukonina@bbdo.ru
Anastasiya Dubrovskaya – Client Services Director
BBDO Russia Group
Responsible for building PEDIGREE® Feed the Good platform in local market
ADubrovskaya@bbdo.ru
Katrin Auashria – Account Director
BBDO Russia Group
Account management and project supervision
KAuashria@bbdo.ru
Julia Borisova – Account Manager
BBDO Russia Group
Communication with Client, online course management
JBorisova@bbdo.ru
ASAP Production
Kirill Kulagin – Director
Director of the documentary and video lessons for the online course
Kulaginkb@gmail.com
Asya Kotelnikova – General Producer
Supervision of all production processes
asia.kotelnikova@asapproduction.tv
Max Kuzmin – Creative Producer
Coordination of the programme for offline and online courses development
max@utopiapictures.ru
Oleg Karpachev – Music Composer
Author of the music for the documentary
tallboyband@yandex.ru
PR & SM Agency Mint (BBDO Russia Group)
Sergey Vereykin – Chief Executive Officer
Responsible for publicity of the project
SVereykin@mint.bbdo.ru
Maria Kirienko – Senior Project Manager
The author of the PR support plan of the project, communication with mass media
MKirienko@bbdo.ru
Anna Petukhova – Social Media Manager
Communication with social media
APetukhova@mint.bbdo.ru